How to Create Content with Symphony Digital Avatars

  • Editor
  • June 24, 2024

58% of TikTok users report that they are more likely to trust brands after discovering them through TikTok creatorsSymphony Digital Avatars, one of the best AI tools, let you bring your ideas to life on TikTok in a way that’s fun, engaging, and totally unique.

Wondering how to create content with Symphony Digital Avatars? Whether you’re a seasoned pro or just starting out, using these avatars will transform your content creation process.

Ready to create your first-ever Tiktok Avatar? Get ready to connect with your audience like never before and watch your creativity soar!

What is Symphony Digital Avatars on TikTok?

Symphony Digital Avatars are AI-generated avatars designed to bring life to branded content and help creators and brands engage global audiences. They offer new ways to scale creative strategies on TikTok.

Here’s what Tiktok has got to say about their newly launched digital avatars:

“To help creators and brands captivate global audiences and deliver impactful messages in an immersive and authentic way, we are excited to announce Symphony Digital Avatars.

Digital Avatars help breathe life into branded content with generative A.I. avatars of real people, which will enable new ways to scale creative strategies on TikTok.”

How to Create Content with Symphony Digital Avatars: Step-by-Step Guide

TikTok’s Symphony Suite offers a new tool: Symphony Digital Avatars. These AI-powered avatars can help you create engaging content for your audience. Follow this step-by-step guide to learn how to create content with Symphony Digital Avatars:

Step 1. Access Symphony Suite:

Step 2. Choose Your Avatar:

Step 3. Script and Storyboard (Optional):

Step 4. Leverage Symphony’s Features:

Step 5. Refine and Edit:

Step 6. Download and Share:

Step 1. Access Symphony Suite:

  • Log in to your TikTok account and navigate to the ad creation tools. Look for Symphony Suite or a similar section dedicated to creative tools.

Step 2. Choose Your Avatar:


  • Symphony offers two options:
    • Stock Avatars: Pre-built avatars created from real actors, with diverse options for age, ethnicity, and language.
    • Custom Avatars (availability to be confirmed): Potentially, you might be able to upload your image to create a custom avatar. (Check for this feature as it might not be available yet.)

Step  3. Script and Storyboard (Optional):

  • While Symphony can help with elements like voiceover, consider having a basic script or storyboard in mind. This will help you visualize the content and provide direction for the avatar.

Step 4. Leverage Symphony’s Features:

  • Import Assets: If the option exists, you can upload existing videos or images to be used with the avatar.
  • Text-to-Speech (AI-generated voiceover): Write your script and use Symphony’s AI to generate a voiceover for the avatar. You can potentially choose from different voices and tones.
  • Scene Creation: Depending on Symphony’s functionalities, you might be able to create a basic background scene for your avatar.

Step 5. Refine and Edit:

  • Preview the generated content with the avatar, voiceover, and scene.
  • Make adjustments to the script, voiceover, or avatar movements using the editing tools provided by Symphony.

Step 6. Download and Share:

  • Once you’re happy with the final product, download the video and share it on TikTok or other platforms.

What are the Benefits of Using Symphony Digital Avatars?

Symphony Digital Avatars are changing how brands connect with their audiences. These innovative tools can elevate your content and create engaging, memorable experiences. Here’s how:

an infographic illustrating the benefits of symphony digital avatars: genuine-stock-avatars, versatile-multi-language-ai-dubbing, lifelike-viewer-experience, efficient-script-generation, and trend-driven-content-creation

  • Genuine Stock Avatars: TikTok’s ad tools feature stock avatars from real actors, licensed for commercial use, ready to humanize your campaigns.
  • Versatile Multi-Language AI Dubbing: Offers a range of voices and accents across ten languages, including English, Japanese, Korean, and Spanish.
  • Lifelike Viewer Experience: AI synchronizes avatar mouth movements with dubbed languages for a natural, captivating audience experience.
  • Efficient Script Generation: AI technology generates scripts, reducing time on scripting and ensuring consistent, high-quality messaging.
  • Trend-Driven Content Creation: The Symphony ad suite’s virtual assistant scours TikTok for trends, generating fresh, relevant ideas and scripts.

What are the Types of Symphony Digital Avatars?

TikTok Symphony has recently introduced 2 types of digital avatars:

1. Custom Avatars

Imagine having an avatar that looks just like you, capturing your unique style and personality! Custom avatars are designed specifically for you or your brand spokesperson.

These personalized avatars can speak multiple languages, enabling you to connect with audiences worldwide.

When to Use Custom Avatars: Ideal for businesses and influencers who want to maintain a consistent brand image and build a deeper connection with their audience through personalized engagement.

2. Stock Avatars

Stock avatars are ready-made using licensed actors, offering a quick and accessible way to add a human touch to your content.

They represent diverse backgrounds and speak over 30 languages, making them ideal for businesses aiming to connect with a wide range of audiences effortlessly.

When to Use Stock Avatars: Perfect for businesses looking to quickly diversify their content and connect with various audience segments without the time and expense of creating custom avatars.

What Makes Stock Avatars Different from Custom Avatars?

Stock Avatars can be generated through the Symphony Creative Studio in TikTok’s Creative Center. Creators have the flexibility to specify the type of “person” they want to generate by selecting from a variety of categories, including:

  • Industry: Options include e-commerce, gaming, social, finance, or education.
  • Body Gesture: Choose from standing frontally or sideways, sitting upright or sideways, taking a selfie while sitting or walking.
  • Clothing Style: Available styles are casual, sporty, or formal.
  • Scene: Select a setting such as no background/green screen video, garden, street, office, bedroom, e-sports room, solid color background, in a car, indoor kitchen, indoor living room, bathroom, cloakroom, or at a makeup table.

What are the Common Challenges of Using Tiktok Digital Avatars and How to Overcome Them?

Integrating TikTok Digital Avatars into your marketing strategy can be exciting, but it comes with its own set of challenges. Here’s a look at some common obstacles and practical tips to help you overcome them:

Challenge 1: Maintaining Authenticity

  • Issue: Digital avatars might not feel as genuine as real people.
  • Solution: Make sure your avatars are designed to show real human emotions and expressions. Use natural, relatable scripts and be transparent by labeling your content as AI-generated. This honesty helps build trust with your audience.

Challenge 2: Technical Hurdles

  • Issue: Setting up and using digital avatars can be tricky.
  • Solution: Invest in good training for your team on using these tools. Leverage the tutorials and customer support from TikTok to help your team get comfortable with the technology.

Challenge 3: Capturing Language and Cultural Nuances

  • Issue: Digital avatars might miss the mark with language and cultural subtleties.
  • Solution: Take advantage of the multi-language capabilities of TikTok avatars. Regularly update and tweak the AI to better understand and represent different cultural contexts and expressions.

Challenge 4: Ensuring Consistent Quality

  • Issue: Keeping the quality of avatars consistent across different content can be tough.
  • Solution: Set clear guidelines and standards for creating and using avatars. Regularly check the quality of your avatars to ensure they meet your brand’s standards and your audience’s expectations.

Challenge 5: Audience Acceptance

  • Issue: Some people might be skeptical about content created by digital avatars.
  • Solution: Introduce digital avatars gradually into your content. Mix them with real human interactions at first. Listen to your audience’s feedback and make changes based on what they say to improve acceptance and engagement.

Challenge 6: Cost and Resources

  • Issue: The initial cost of digital avatar technology can be high, and maintenance requires resources.
  • Solution: Start small to test the effectiveness and return on investment of digital avatars. As you see positive results, you can gradually increase your investment and resources.

Is Tiktok Symphony the first AI Avatar Generator?

As with many of TikTok’s innovations, the concept of digital avatars is already well-refined, having proven to be viable and valuable in the Chinese version of the app, Douyin.

In China, AI hosts like the ones pictured above have become immensely popular. These simulated characters can stream 24/7, often selling thousands of dollars worth of goods daily.

This trend isn’t limited to TikTok and Douyin. Platforms like Instagram and Snapchat are also embracing digital avatars, offering users engaging and interactive experiences with these virtual personas.

How Will AI and Digital Avatars Transform Content Creation in the Future?

As we look to the future, AI and digital avatars are set to revolutionize the way we create and engage with content. Here’s how these innovations will reshape the landscape:

  • Effortless Content Creation: Imagine digital avatars handling the tedious tasks, giving you and your team more time to focus on creating meaningful and strategic TikTok content that resonates with your audience.
  • Deeper Connections: Digital avatars will help you engage with your audience on a more personal level, building stronger, more authentic relationships that add real value to your brand.
  • Total Brand Control: You’ll have the power to ensure every piece of content reflects your brand’s unique voice and vision. Plus, with clear AI-generated labels, you’ll maintain transparency and trust with your viewers.
  • Seamless Creativity: From the moment you have an idea to the final production, digital avatars will make the process smoother and more efficient, allowing your creativity to shine.
  • Enhanced Engagement: Future digital avatars will make your content more engaging and relatable, helping you connect with your audience in a way that feels genuine and human.
  • Real Results: By integrating digital avatars, you’ll see tangible results for your business. This technology will help you create impactful content that drives engagement and growth.

Get More Inspiration: Explore these How-to Guides Too:

For additional inspiration and practical advice, explore our how-to guides below:


A digital avatar is a computer-generated character that represents a person, often used in virtual environments and digital communications.

Yes, Symphony Avatars can speak multiple languages, enabling global communication and engagement.

Yes, creating Custom Avatars typically involves an additional cost of $1,000  based on customization requirements.

 You can create various types of content including videos, social media posts, and interactive experiences using Symphony Avatars.

 Yes, Symphony Avatars can be used on multiple platforms beyond TikTok, such as YouTube, Instagram, and websites.

 AI will complement human content creators by automating tasks and enhancing creativity, but it won’t replace them entirely.

Wrap Up

Using Symphony Digital Avatars is a game-changer for your TikTok content, making it more engaging and unique. Now you know how to create content with Symphony Digital Avatars to captivate your audience.

Embrace this innovative tool to elevate your brand’s presence on social media. Want to learn more about AI? Have a look at the AI glossary!

Was this article helpful?
Generic placeholder image

Dave Andre


Digital marketing enthusiast by day, nature wanderer by dusk. Dave Andre blends two decades of AI and SaaS expertise into impactful strategies for SMEs. His weekends? Lost in books on tech trends and rejuvenating on scenic trails.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *