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Josh Gottheimer’s Anti-Trump AI Ad Shakes Up New Jersey Governor’s Race

  • Writer
  • April 28, 2025
    Updated
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⏳ In breif

  • Josh Gottheimer uses AI-generated visuals to criticize Trump in a campaign ad.

  • Highlights focus on his “Tax Cut Plan” to ease New Jersey’s high living costs.

  • An internal poll shows Gottheimer trailing frontrunner Mikie Sherrill by only 5 points.

  • Pro-Gottheimer group invests $1 million in tax plan promotions.

  • The use of AI in political ads sparks ethics and authenticity concerns.


🧠 AI in Politics: Gottheimer’s Bold Move

Rep. Josh Gottheimer has taken a groundbreaking step by releasing a campaign ad featuring AI-generated images to criticize President Donald Trump’s economic policies.

The ad, titled “Born Fighter,” uses exaggerated AI visuals showing Gottheimer boxing Trump — symbolizing Gottheimer fighting Trump’s tariffs and chaos.

This innovative approach reflects a shift in political campaign strategies, embracing advanced technology to deliver more impactful messaging.

Gottheimer’s campaign underscores his focus on making New Jersey more affordable, emphasizing his “Tax Cut Plan,” which proposes:

  • Reducing property taxes by nearly 15%.

  • Offering annual tax rebates to renters.

  • Cutting income taxes for families and seniors.

  • Incentivizing businesses and families to move to New Jersey.

These initiatives aim to confront the state’s high living costs and economic burdens.

Here’s a Look at the AI-Generated Ad Stirring Conversations:

Watch Josh Gottheimer’s AI-powered campaign ad, ‘Born Fighter‘, targeting President Trump.


📊 Polling Insights: A Tight Democratic Race

According to the New Jersey Globe, an internal poll conducted for Gottheimer’s campaign reflects a closely contested Democratic primary. The results show:

  • Mikie Sherrill is leading with 19%.

  • Josh Gottheimer is close behind with 14%.

  • Steve Fulop at 13%.

  • Ras Baraka at 11%.

The data points to a dynamic and competitive race with multiple strong candidates in the running.


💰 Financial Backing: Significant Ad Investments

A pro-Gottheimer group, Affordable New Jersey, has spent around $12 million on advertising, promoting themes like his Tax Cut Plan.

These ads reinforce Gottheimer’s central campaign themes of economic relief and affordability for New Jersey residents.


🤖 Ethical Considerations: AI in Campaigning

The introduction of AI-generated content into political advertising marks a new era, but it also raises serious ethical questions.
While Gottheimer’s move is innovative, it sparks debate about:

  • The authenticity of campaign materials.

  • The potential risks of misinformation.

  • The urgent need for clear guidelines on AI use in politics.

As AI technologies become more integrated into political discourse, maintaining transparency and public trust will be critical to upholding the integrity of elections.


For more news and insights, visit AI News on our website.

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I’m Anosha Shariq, a tech-savvy content and news writer with a flair for breaking down complex AI topics into stories that inform and inspire. From writing in-depth features to creating buzz on social media, I help shape conversations around the ever-evolving world of artificial intelligence.

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