You’re looking for a Bing SERP tracker, but why?
Maybe you want to see where your site ranks. Or maybe you’ve realized that ignoring Bing could mean missing out on valuable traffic and sales.
Here’s the thing. Bing isn’t Google, but it still has millions of active users. Many of them are ready to buy. If you’re not tracking your rankings, you’re leaving potential customers and money on the table.
In this blog, I’ll discuss seven Bing SERP tracker tools, how you can implement them into your SEO strategy, and the criteria I used to select these tools. But first, let’s start with a quick overview of what a Bing SERP tracker tool really is.
What is Bing SERP?
Bing SERP stands for Bing Search Engine Results Page-the page that appears after you search for something on Bing. This page includes various types of content, such as:
- Organic results – Websites that rank naturally based on relevance.
- Paid results – Advertisements that appear at the top or bottom of the page.
- Featured snippets – Quick answers to questions pulled from websites.
- Knowledge Graph – Information panels about specific topics, businesses, or people.
The results on the first page of Bing SERP are considered the most relevant and get the highest clicks. Bing ranks these results based on several factors, such as content relevance, website authority, and even the user’s search history.
How to Check Bing SERP?
Checking Bing’s Search Engine Results Page (SERP) for a specific keyword is simple. Here are a few ways to do it:
- Manually Check Bing SERP: Go to Bing, type in your keyword, and check the search results yourself. This is the easiest way to see where a website ranks.
- Use Bing Webmaster Tools: Bing offers a free tool called Bing Webmaster Tools that helps track your website’s performance, including keyword rankings.
- Try SEOmator SERP Checker Tool: You can use our free tool to check Bing SERP and instantly see your website’s ranking.
- Use Bing API for Automated Tracking: If you prefer an automated approach, Bing provides an API that lets you track your website’s ranking programmatically.
💡 Pro Tip: Optimize Your Headings for Better Rankings
Use clear and well-structured headings on your web pages. Bing values well-organized content, so using H1, H2, and H3 tags with relevant keywords can help improve your rankings!
What is a Bing SERP Checker Tool?
A Bing SERP checker tool is an online tool or software that helps users find out where their website ranks on Bing’s search engine results page (SERP) for a particular keyword or phrase.
Many Bing SERP checkers also show backlinks and site authority. Some track ranking changes or compare websites, helping site owners and SEO professionals improve visibility on Bing.
What Are the Best Bing SERP Checker Tools? Here Are My Top 7 Picks!
Tracking your website’s search rankings is important for SEO success. When it comes to Bing, using the right SERP checker helps you track rankings easily and accurately.
While tracking performance on Bing, ensuring that Google’s index reflects your latest changes is equally crucial—implementing specific google reindex strategies helps maintain a balanced SEO approach across platforms.
Here are the top five Bing SERP tracking tools that offer advanced tracking, competitor insights, and automation to improve your SEO.
1. SERPRobot: Simple and Accurate Bing Rank Tracking
SERPRobot is an easy-to-use Bing SERP checker made for SEO professionals, agencies, and marketers who need fast and precise ranking data.
Key Features:
- Real-Time Tracking: Check keyword positions across Bing’s top 10 pages instantly.
- Device & Location Tracking: Monitor rankings for desktop, mobile, and tablets in different locations.
- Flexible Updates: Choose updates every two hours, daily, weekly, or yearly.
- Bulk Keyword Management: Add and track multiple keywords easily.
- Email Alerts: Get notifications when rankings change.
- Client Reports: Create reports with your branding for clients.
- Affordable Pricing: Starts at $4.99 per month, tracking 75 keywords daily.
- Free Trial: 14-day free trial available.
SERPRobot is a great choice for businesses focusing on local SEO and mobile performance, offering accurate keyword tracking at a low cost.
2. SERanking: Complete SEO Tool with Bing Tracking
SERanking is more than a Bing SERP tracker—it provides a full set of SEO tools for businesses and agencies.
Key Features:
- Custom Pricing Plans: Choose from Essential ($65/month), Pro ($119/month), and Business ($259/month).
- Keyword Tracking: Track up to 15,000 keywords across multiple search engines, devices, and locations.
- AI-Powered SEO Tools: Get on-page SEO analysis, backlink tracking, and keyword research.
- Competitor Insights: See how your competitors rank and adjust your strategy.
- Custom Reports & API Access: Generate white-label reports for agencies.
- Discounts: Get 20% off annual plans and free migration services.
SERanking is a powerful and user-friendly SEO platform that helps businesses improve their online visibility.
3. Rank Tracker by Link-Assistant: Unlimited Keyword Tracking
Rank Tracker is part of the SEO PowerSuite, offering unlimited keyword tracking and deep SEO analytics.
Key Features:
- Track Over 400 Search Engines: Monitor rankings on Bing, Google, Yahoo, and more.
- Unlimited Keyword & Site Tracking: Ideal for agencies managing multiple projects.
- Competitor Monitoring: Compare your rankings to competitors.
- Proxy Support & Human Search Emulation: Get accurate results without blocks.
- Customizable Reports: Create detailed reports and automate tracking.
- Supports Multiple Languages: Perfect for global SEO campaigns.
- Pricing: Starts at €179/year (Pro Plan); Enterprise Plan at €419/year with white-label reporting.
Rank Tracker is perfect for agencies and businesses that need advanced and customizable SEO tracking.
4. Sitechecker: Full-Suite SEO Tool with Bing Tracking
Sitechecker is an all-in-one SEO platform offering Bing SERP tracking, technical audits, and backlink monitoring.
Key Features:
- SEO Audit Tool: Detects over 100 SEO issues, like broken links and duplicate content.
- Keyword Tracking: Track up to 3,000 keywords (Premium Plan) across search engines.
- Backlink Monitoring: Recover lost backlinks with Google Search Console integration.
- On-Page SEO Checker: Free tool to identify SEO problems on any webpage.
- Google Analytics Integration: See all your SEO data in one dashboard.
- Pricing: Starts at $39/month (Basic Plan); Premium plan at $249/month.
- Free Trial: 14-day trial, no credit card required.
Sitechecker is great for businesses managing multiple SEO campaigns in one easy-to-use platform.
5. SpySERP: AI-Powered Rank Tracking and Keyword Clustering
SpySERP is a detailed rank tracking tool that helps businesses and agencies monitor their Bing rankings and competitors.
Key Features:
- Multi-Search Engine Tracking: Monitor rankings on Bing, Google, Yahoo, and Yandex.
- Local & Mobile SEO Tracking: Get region-specific keyword ranking data.
- AI-Driven Keyword Grouping: Organizes keywords based on search intent.
- Competitor Monitoring: Track how your competitors rank for the same keywords.
- Custom Reports: Schedule and automate reports for clients.
- Pricing: Free plan available; Pro plan starts at $15/month for 20,000 keyword lookups.
- Enterprise Plan: Custom pricing for unlimited projects and tracking.
SpySERP is a great choice for businesses that need advanced keyword tracking and competitor insights.
6. AccuRanker: Lightning-Fast Bing SERP Tracking
AccuRanker is a high-speed, accurate Bing SERP tracker designed for SEO agencies and professionals who need real-time insights.
Key Features:
- Instant & On-Demand Rank Updates: Get fresh ranking data whenever you need it.
- Competitor Benchmarking: Compare rankings with top competitors.
- Keyword Segmentation: Organize and track keywords with filters.
- Data Studio & API Access: Connect with external tools for advanced analysis.
- Pricing: Starts at $116/month for 1,000 keywords, with larger plans available.
- Free Trial: 14-day trial to test the tool’s speed and accuracy.
AccuRanker is ideal for SEO professionals who need fast and frequent Bing rank tracking.
7. ProRankTracker: Advanced SERP Tracking for Bing & More
ProRankTracker is a powerful SERP tracking tool with detailed ranking insights for Bing, Google, and other search engines.
Key Features:
- Daily & On-Demand Updates: Get fresh keyword rankings as needed.
- Detailed Ranking Reports: View historical trends and competitor comparisons.
- Mobile & Desktop Tracking: Track performance across different devices.
- Multi-User Access: Ideal for SEO teams managing multiple clients.
- Pricing: Starts at $13/month for 100 keyword updates.
- Free Trial: 7-day free trial to explore the features.
ProRankTracker is great for agencies and businesses looking for detailed SERP tracking reports.
Comparison of Bing SERP Checkers: Factors, Key Considerations & Best Tools
When choosing a Bing SERP checker, consider these key factors to find the best tool for your needs. Below is a comparison table that highlights important factors, what to look for, and the best tools available.
| Factor | What to Consider? (Key Considerations) | Best Tools (Examples) |
|---|---|---|
| Budget (Free vs. Paid) | Free tools offer basic features but may limit keyword tracking and update frequency. Paid tools provide more accurate data and frequent updates. | SERPRobot, SERanking, SpySERP |
| Features (What the tool can do) | Some tools help with keyword research, while others focus on tracking local rankings for specific cities or regions. | SERanking, SpySERP (keyword suggestions) Sitechecker, SpySERP (local tracking) |
| Accuracy & Reliability (How correct the data is) | Some tools pull data directly from Bing, while others use different sources. Higher accuracy ensures better SEO decisions. | SERPRobot, Rank Tracker by Link-Assistant |
| Ease of Use (How simple it is to navigate) | A user-friendly interface with easy-to-read reports and automated updates makes SEO tracking effortless, even for beginners. | SpySERP, Sitechecker |
| Integration with Other SEO Tools (Works with Google Analytics, etc.) | If you use tools like Google Analytics or Google Search Console, pick a SERP checker that integrates with them for a complete SEO strategy. | SERanking, Sitechecker |
| Customer Support (Help when you need it) | Good customer support includes live chat, tutorials, and guides to help you understand and use the tool effectively. | SpySERP, SERanking |
How Can You Integrate Bing SERP Checkers into Your SEO Strategy?
Now that you have all the best tools in your hands, let’s roll up our sleeves and start integrating a Bing SERP checker into your SEO strategy. Here’s how we can make it work for you:
1. Track Your Keyword Performance in Real-Time
First things first, let’s check on your keywords. With a Bing SERP checker, you get instant access to how well your targeted keywords are performing. If something’s not working, no worries! You can quickly discover better alternatives that might help you rank higher.
Tools like SpySERP and Sitechecker allow you to organize your keywords based on user intent, making sure your content answers what people are looking for. This small tweak can lead to big results with better rankings and more traffic.
2. Outsmart Competitors with Better Insights
Next, it’s time to see what your competitors are doing. A Bing SERP checker lets you monitor where your competitors rank for the same keywords. This gives you valuable insights into their strengths and weaknesses, and helps you adjust your strategy to stay ahead.
For example, if a competitor is ranking higher for a keyword you’re targeting, you can dive into their content and backlinks. By learning from what’s working for them, you can adjust your approach and outperform them.
3. Boost Your Local SEO to Reach Nearby Customers
If your business serves a specific location, local SEO is key. Tools like Sitechecker and SpySERP let you track how your site ranks in different regions. This is especially important for businesses targeting local customers.
I have explained how local SEO works and the factors it influences in my local SEO blog, where I break down the key strategies to improve your rankings.
By using location-specific keywords, you can ensure that your site is visible to people in the areas you serve. Local rankings are crucial for staying relevant in your market, and these tools help you optimize your website for the best local SEO results.
4. Understand Your Performance with Key Metrics
Now that you know where you stand, let’s look at the numbers. Bing SERP checkers provide important performance data such as impressions, clicks, CTR (click-through rates), and average positions. These metrics give you a clearer picture of how your SEO efforts are performing.
By using tools like Advanced Web Ranking, you can dive deeper into these metrics and make informed decisions about where to focus your efforts. Tracking these numbers regularly will help you fine-tune your strategy for better results.
5. Set Up Automated Reports to Stay Ahead
SEO can get overwhelming, but automating reports and alerts will save you time. Tools like SpySERP and Sitechecker allow you to schedule regular performance reports and get alerts when there are significant changes in rankings.
This way, you can stay updated without having to check your rankings manually. Plus, you’ll be able to respond quickly if something changes unexpectedly, ensuring that you never fall behind.
Instead of manually compiling data, businesses can focus on strategy and make informed decisions faster.
6. Integrate All Your Tools for a Unified Strategy
To get the best results, your Bing SERP checker should work smoothly with other tools you already use. Whether it’s Google Analytics, Google Search Console, or tools for tracking backlinks, integrating them all in one place will give you a complete overview of your website’s SEO performance.
This unified approach helps you make smarter, more data-driven decisions. You can adjust your content, tweak your backlinks, and refine your keyword strategy all in one place for maximum impact.
Case Study: How Wix Boosted SEO with Google API Integration
A great example of this is Wix’s integration of Google APIs, which helped millions of users optimize their sites
What Wix Did
- Integrated Google APIs into its platform for seamless SEO management.
- Allowed 2 million+ users to easily connect their Google Search Console accounts.
- Simplified sitemap submission, making it easier for websites to be indexed.
- Provided real-time SEO insights, helping users track and improve their rankings.
What They Achieved
- 15% increase in website traffic within a year (July 2022 – July 2023).
- 24% boost in monthly Gross Product Value (GPV) for eCommerce sites, leading to higher sales.
- Improved SEO performance, giving users better visibility in search results.
- Enabled data-driven decisions, helping businesses refine their content and keyword strategies.
Beyond Keywords: Advanced Bing SERP Tracking for AI-Optimized Rankings
Most SEO professionals focus on keyword rankings when using a Bing SERP tracker. However, Bing’s AI-powered search results function differently from Google’s, meaning traditional SERP tracking might not be enough.
To truly dominate Bing’s search results, you need to track AI-driven factors like featured snippets, zero-click searches, image/video rankings, and local SEO visibility. Let’s explore how.
1. Bing’s AI Influence: How to Track Contextual Rankings
Bing ranks search results dynamically using advanced AI models like Turing NLG, BERT, and GPT-powered search to improve search intent understanding.
An AI SEO agent like KIVA leverages similar AI-driven techniques to classify SERP intent, analyze search behavior, and optimize content for both Bing and Google’s AI-enhanced search landscape.
💡 Did you know? Bing rearranges search results dynamically based on AI-driven intent shifts, unlike Google’s more static rankings.
How to Track Rankings Effectively
- Tracking Challenge: Most SEO tools only track keyword positions but fail to capture Bing’s AI-based ranking shifts.
- Solution: Use Bing Webmaster Tools to track AI-driven fluctuations. Pair with a SERP tracker that monitors search intent changes in real time.
Why It Matters? If your rankings fluctuate frequently, it’s likely Bing’s AI adjusting search relevance. Tracking only static keyword positions may not reflect actual search visibility.
Example: If your site ranked #1 for “best VPNs” last week, but Bing now prioritizes an AI-generated snippet, your actual visibility drops even though your keyword ranking remains unchanged.
2. Zero-Click Searches: Are You Losing Traffic Without Knowing?
Bing ranks search results dynamically using advanced AI models like:
- Turing NLG which generates natural language answers
- BERT which improves understanding of user intent
- GPT-powered search which enhances conversational results
💡 Did you know? Bing rearranges search results dynamically based on AI-driven intent shifts unlike Google’s more static rankings.
How to Track Rankings Effectively
- Tracking Challenge: Most SEO tools only track keyword positions but fail to capture Bing’s AI-based ranking shifts.
- Solution: Use Bing Webmaster Tools to track AI-driven fluctuations. Pair with a SERP tracker that monitors search intent changes in real time.
Why It Matters? If your rankings fluctuate frequently, it’s likely Bing’s AI adjusting search relevance. Tracking only static keyword positions may not reflect actual search visibility.
Example: If your site ranked #1 for “best VPNs” last week, but Bing now prioritizes an AI-generated snippet, your actual visibility drops even though your keyword ranking remains unchanged.
3. Image & Video Rankings: Bing Prioritizes Visual Search
Unlike Google, Bing frequently ranks images & videos ABOVE text-based results
Why? Bing’s AI understands user intent and often prioritizes visual content for certain queries like “best laptop designs” or “cooking recipes”
How to Track Image & Video Rankings
- Tracking Challenge: Standard SERP tracking does not measure image or video visibility.
- Solution: Use Bing Visual Search API to track image & video rankings. Integrate image SEO tracking into your Bing SERP strategy. [/highlighter]
Why It Matters? If your product images or YouTube videos rank higher than text-based content, you should prioritize visual content optimization.
Example: A brand selling sneakers might see product images ranking higher than the official website which indicates that Bing values visuals over text-based results for such queries.
Explore More SEO Guides
- Social Media SEO: Optimize social profiles, increase visibility, attract loyal customers.
- Disavow backlinks: Disavow with caution reserved for spam manual actions.
- How to Increase Website Traffic: Boost organic visits with strategic SEO and content optimization.
- Semantic SEO: Optimize content with intent-driven strategies for better search visibility.
- Google Ranking Dropped Dramatically?: Fix your SEO and bounce back stronger.
FAQs
Is Bing good for SEO?
How do I track my SERP ranking?
Is it easy to rank on Bing?
Is Bing SEO different from Google SEO?
Is Google better than Bing for SEO?
What is the Bing ranking tool?
Who is better than Bing?
Conclusion
So far, we’ve discussed what is Bing SERP and how a Bing SERP checker helps track your website’s rankings and improve visibility. Tools like SERPRobot, SERanking, Rank Tracker, Sitechecker, and SpySERP provide real-time keyword data, competitor insights, and tips to boost your SEO.
To rank higher, focus on quality content, the right keywords, and strong backlinks. A SERP checker makes this process easier by guiding your strategy. Now it’s your turn. Choose the right tool and start improving your Bing rankings today!
