See How Visible Your Brand is in AI Search Get Free Report
Generic placeholder image
Senior Writer
Articles written 140

Asma Arshad

Writer, GEO, AI SEO, AI Agents & AI Glossary

Asma Arshad, a Senior Writer at AllAboutAI.com, simplifies AI topics using 5 years of experience. She covers AI SEO, GEO trends, AI Agents, and glossary terms with research and hands-on work in LLM tools to create clear, engaging content.

Her work is known for turning technical ideas into lightbulb moments for readers, removing jargon, keeping the flow engaging, and ensuring every piece is fact-driven and easy to digest.

Outside of work, Asma is an avid reader and book reviewer who loves exploring traditional places that feel like small trips back in time, preferably with great snacks in hand.

Personal Quote

“If it sounds boring, I rewrite it until it doesn’t.”

Highlights

  • US Exchange Alumni and active contributor to social impact communities
  • Earned a certificate in entrepreneurship and startup strategy with funding support
  • Attended expert-led workshops on AI, LLMs, and emerging tech tools

Articles By Asma Arshad

Robots.txt Best Practices: Complete Guide with Examples

Robots.txt Best Practices: Complete Guide with Examples

A well-optimized robots.txt file helps control how search engines crawl and index your site, guiding them to key pages while blocking low-value ones. Use our SEO Checklist to verify every directive as you build it. By implementing various robots.txt best practices, including honeypot-focused robots.txt, you can optimize your site’s SEO performance, protect sensitive content, and...
8 Best Backlink Checker Tools for 2026 (Tried & Tested Review)

8 Best Backlink Checker Tools for 2026 (Tried & Tested Review)

Have you noticed how backlinks are the backbone of SEO lately? The global backlink checker tool market was valued at USD 2.1 billion in 2023 and is projected to reach USD 4.5 billion by 2032. Backlinks play a crucial role in determining your website’s authority and search engine ranking. Whether you’re an SEO professional, a...
How to Track Brand Visibility in AI Search: Metrics, Tools, and Strategies

How to Track Brand Visibility in AI Search: Metrics, Tools, and Strategies

To track brand visibility in AI search, use tools like Wellows, Semrush, or Ahrefs to monitor mentions and sentiment across platforms like ChatGPT, Perplexity, and Gemini. If your brand isn’t appearing in AI-generated responses, it’s a clear indicator of how visible or invisible you are in AI search. In this guide, you’ll learn how to...
How to Find High Search Volume Low Competition Keywords [Super Easy]

How to Find High Search Volume Low Competition Keywords [Super Easy]

In the competitive world of SEO, finding high search volume, low competition keywords is key. These keywords get lots of searches but are not heavily targeted by other sites, making them easier to rank for. By targeting these terms, businesses can attract relevant traffic with less effort. To identify such keywords (a “keyword gap”), use...
CTR Manipulation in SEO: Does it Work in 2026?

CTR Manipulation in SEO: Does it Work in 2026?

CTR manipulation is a way to encourage users to click on a page. It helps improve click-through rates (CTR), which shows search engines that a page is relevant. Over time, this can increase a website’s visibility. The first result on Google gets about 40 out of every 100 clicks. In contrast, lower-ranked websites receive far...
What Is AI Knowledge Cutoff? Why AI Doesn’t Know Everything

What Is AI Knowledge Cutoff? Why AI Doesn’t Know Everything

An AI knowledge cutoff is basically the moment when an AI model stops learning new information. Everything it knows comes from training data collected up to that point, and anything that happens after that date simply isn’t part of its built-in knowledge. That’s why an AI can sound confident while explaining a topic but still...
Clearscope AI Review: Is It Worth the SEO Hype?

Clearscope AI Review: Is It Worth the SEO Hype?

Choosing an SEO tool shouldn’t be this hard, yet most content still fails to rank. In fact, 96.55% of web pages get no organic traffic from Google, which shows how often content misses what search engines expect That’s why I tried Clearscope. I wasn’t struggling to write, but I kept questioning what I was missing...
How to Optimize Query Fanout for AI Visibility (What Most Miss)

How to Optimize Query Fanout for AI Visibility (What Most Miss)

AI search is changing how content gets discovered, and the big questions are straightforward. How do I get AI tools like ChatGPT to recognize my content? How do I optimize query fanout for AI search? How can I track and improve AI citations without expensive tools? AI systems don’t answer just one question. They break...
How to Rank High in LLMs: Optimize for ChatGPT, Perplexity & AI Search

How to Rank High in LLMs: Optimize for ChatGPT, Perplexity & AI Search

SEO didn’t die, but it definitely woke up in a very different universe. Users now ask ChatGPT, Claude, Gemini, Perplexity, and Copilot for answers, and content they don’t cite simply disappears into the void. A June 2025 BrightEdge survey says 68% of marketers are already panicking for a reason. Learning how to rank high in...
How to Optimize your Local Business for AI Search Visibility

How to Optimize your Local Business for AI Search Visibility

To optimize your local business for AI search visibility, keep your NAP data consistent, maintain an updated Google Business Profile, add structured data, answer real customer questions, earn strong reviews, and ensure fast mobile performance. This matters because AI search is changing how customers discover local businesses in . Tools like ChatGPT, Perplexity, Claude, and...