Runway ML vs Pictory 2024 Comparison for New Zealand: Which is Best?

  • Editor
  • August 18, 2024
    Updated
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Trying to decide between Runway ML and Pictory for your video creation needs in New Zealand? It’s a tough choice, as both tools offer distinct advantages that cater to different types of users. Whether you’re focused on ease of use, advanced editing features, or overall value, understanding the key differences between these two platforms is essential.

In this article, I’ll provide a fair comparison of Runway ML vs Pictory, focusing on the features that matter most to you. By the end, you’ll have a clear idea of which AI video generator is the better fit for your projects.

Additionally, for those looking to explore further, the best AI video tools in New Zealand might offer more options to consider.


Runway ML vs Pictory Quick Comparison for Users in New Zealand

Below are two of the best AI tools in New Zealand, I’ll examine their features, pricing, and user experiences in New Zealand to help you decide which tool best suits your needs.

Feature Runway ML Pictory AI
My Ratings 4.8/5 4.5/5
Best for Graphic Design, Video Production, Content Creation, Marketing and Advertising, Data Analysis Transforming blog posts into videos, Generating subtitles, Turn scripts into sales videos
Pricing in New Zealand Free Plan: 5 credits/month. Pro Plan: $15/month for 125 credits. Enterprise Plan: Custom pricing USD 29 – USD 149
No. of Videos Depends on the plan (e.g., Unlimited for Unlimited Plan) Up to 90 videos per month
Templates Various templates for different creative needs N/A
AI Avatars Not Available N/A
Voice Cloning Not Available N/A
Screen Recorder Available N/A
Media Library Comprehensive library for media assets Over 12 million royalty-free premium videos from Getty Images and Storyblocks
Custom Fonts Available N/A
Solutions AI-Powered Image and Video Tools, Text-to-Image Generation, Video Editing and Effects, Image and Video Analysis Customized Branding, Visual Storytelling, Social Media Management, Digital Marketing Strategies
Duration Various depending on the plan Maximum video length: 10 mins (Free/Starter), 20 mins (Professional), 30 mins (Teams)
Voice-Over/Audio Not Available Includes 34 text-to-speech AI voices in 7 languages (Starter Plan); Expands to 60 voices in 29 languages
Music Tracks Available in the media library Access to 15,000 tracks (Teams Plan)
Languages Supported Supports multiple languages, primarily English Supports 13 languages
Auto Subtitles Available Available
AI Filters per Video Various filters available N/A
Voiceover Uploads Not Available N/A
One-Click Translation Not Available N/A
Text to Video Generator Available Yes
No. of Users Multiple users are supported based on the plan 10000+ Paying Users
Slow Motion Available N/A
Frame Rate Conversion Available N/A
FPS Supports multiple frame rates N/A
Integration Compatible with various design, video editing, and data analysis tools. API available for developers Patented video summarization, Multi-language text-to-video, Visual-to-video creation
Data Security Data Encryption, Regular Security Updates, Secure Access Controls, Compliance with Data Protection Standards Yes, 100% data security
Resolution Supports various resolutions up to 4K 720p – 1080p
Free Trial Free plan available with limited features Yes, 3 video projects, each up to 10 minutes long
Customer Support in New Zealand Email support Help Center available on the Runway ML website Support via email at support@pictory.ai
Refund Policy Refunds are handled on a case-by-case basis If you cancel within 15 days, they will refund your entire payment

Detailed Overview of Runway ML vs Pictory for Professionals in New Zealand

Let’s have a look at Runway ML vs Pictory in detail:

1. Runway ML Overview

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Runway ML is an advanced AI-driven platform designed for creative New Zealand professionals, offering a suite of tools for graphic design, video production, and content creation based on machine learning algorithms.

It stands out for its AI-powered image and video tools, which simplify complex tasks like video editing and text-to-image generation.

The platform also supports custom model training, making it ideal for those who need tailored solutions. With its comprehensive media library and API integrations, Runway ML is a powerful resource for artists, designers, and marketers looking to enhance their workflows.

Read Detailed Runway ML Review

Pros

    • Streamlines complex creative tasks, saving time and effort.
    • Customizable tools that adapt to specific project needs.
    • Integration with various platforms enhances workflow efficiency.

Cons

    • Can be overwhelming for beginners due to its advanced features.
    • Higher-tier plans can be costly for small businesses.
    • Requires a strong understanding of AI to utilize its full potential.

Runway ML Pricing in New Zealand:

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Basic Plan ($0/month)

The Basic Plan is free, offering 125 one-time credits, limited video generation options, and 720p exports, making it ideal for individuals exploring Runway’s AI tools with minimal commitment.

Standard Plan ($12/month)

The Standard Plan provides 625 monthly credits, expanded video generation capabilities, and 5 New Zealand users per workspace, perfect for small teams needing access to more AI tools and export options.

Pro Plan ($28/month)

The Pro Plan offers 2,250 monthly credits, advanced video generation options including Gen-3 Alpha, and upscaling features, suited for teams of up to 10 New Zealand users focused on professional content creation in New Zealand.

Unlimited Plan ($76/month)

The Unlimited Plan includes all Pro features with unlimited video generations, ideal for larger teams requiring extensive use of Runway’s tools without worrying about credit limitations.

Enterprise Plan (Custom Pricing)

The Enterprise Plan is customizable, offering scalable solutions for large organizations, including single sign-on, custom credits, model customization, advanced security, and enterprise-wide onboarding, tailored to meet specific organizational needs.

2. Pictory Overview

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Pictory is a versatile AI video generator aimed at transforming blog posts into videos, creating branded video snippets, and generating subtitles. It is particularly well-suited for digital marketing and social media management.

Pictory offers a straightforward way to turn text-based content into engaging video formats, making it a valuable tool for New Zealand marketers and content creators looking to repurpose written content into video with minimal effort by using advanced AI algorithms.

Read Detailed Pictory AI Review

Pros

    • Easily converts text content into engaging videos.
    • Saves significant time on video production with automation.
    • User-friendly interface makes it accessible to non-experts.

Cons

    • Limited template options may restrict creativity.
    • Pricing can be high for small-scale projects.
    • Video length and storage limits may be restrictive for larger projects.

Pictory Pricing in New Zealand:

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Starter Plan ($19/month)

The Starter Plan is ideal for beginners, offering 200 video minutes per month, multilingual standard AI voices, and access to over 2 million royalty-free videos from Storyblocks.

Professional Plan ($39/month)

The Professional Plan caters to creators needing higher quality, with 600 video minutes, 120 minutes of Hyper-realistic AI voices from ElevenLabs, and access to 10 million premium Getty Images videos.

Teams Plan ($99/month)

The Teams Plan supports collaborative video creation with 1800 video minutes for up to 3 users, making it perfect for small teams needing enhanced production capabilities and shared access.

Enterprise Plan (Custom Pricing)

The Enterprise Plan is customizable, and designed for large-scale production across multiple teams. It includes tailored usage limits, priority support, onboarding, training, and consulting to meet specific organizational needs.


How to Get Started with RunwayML?

To get started with RunwayML, first, sign up for a free account on their website. Begin by exploring the Basic plan, which offers 125 one-time credits and access to Runway’s core AI tools.

Familiarize yourself with the interface by creating a few simple projects and experimenting with video-to-video and text-to-video generation features. As you get comfortable, you can consider upgrading to a Standard or Pro plan for more advanced features and additional credits.

For the step-by-step tutorial, I covered how to use Runway AI for video generation that stands out.


Comparing Features of Runway ML and Pictory

Let’s compare Runway ML vs Pictory in terms of the features they are claiming to offer:

1. Video Editing Capabilities

Runway ML:

  • Advanced AI Tools: Offers a wide range of AI-powered tools for video editing, including text-to-image generation, background removal, and custom effects.
  • Custom Model Training: Allows users to train custom models for specific video editing tasks, offering flexibility for complex projects.
  • Integration with Other Tools: Seamlessly integrates with popular design and video editing software, enhancing the overall editing workflow.
  • Real-time Collaboration: Supports real-time collaboration, making it ideal for teams working on large-scale New Zealand-based video projects.

Pictory:

  • Text-to-Video Conversion: Simplifies video creation by converting blog posts, scripts, or articles into videos, automating much of the editing process.
  • Basic Editing Features: Focuses on essential editing tools like trimming, captioning, and adding music or voiceovers, suitable for quick content creation in New Zealand.
  • User-Friendly Interface: Designed for New Zealand users with minimal video editing experience, making it easy to produce professional-looking videos without a steep learning curve.
  • Limited Advanced Features: Lacks the advanced editing capabilities found in more specialized tools like Runway ML, making it less suitable for complex editing tasks.

2. Output Quality

Runway ML:

  • High-Resolution Output: Supports video exports up to 4K resolution, ensuring high-quality video output suitable for professional use.
  • Customizable Export Settings: Provides a range of export options, including different file formats, frame rates, and aspect ratios, allowing for precise control over the final output.
  • Advanced Effects: Leverages AI to apply sophisticated effects and enhancements, resulting in polished and visually striking videos.
  • Consistent Quality: Maintains high output quality across different video projects, thanks to its robust AI and editing tools.

Pictory:

  • Standard Resolution Options: Offers video outputs in 720p and 1080p, which are adequate for most social media and online platforms but may not meet the demands of high-end productions.
  • Optimized for Quick Sharing: Focuses on producing videos that are ready for immediate sharing on social media, with quick export times and optimized file sizes.
  • Automated Enhancements: Uses AI to automatically enhance video quality, but with less manual control over the final output compared to Runway ML.
  • Consistent for Simple Projects: Provides consistent output quality for straightforward video projects, though it may lack the refinement needed for more complex productions.

3. Integration and Compatibility

Runway ML:

  • Broad Compatibility: Integrates seamlessly with a variety of design, video editing, and content creation tools, including Adobe Creative Suite, Final Cut Pro, and others, making it a versatile option for New Zealand professionals.
  • API Access: Offers API integration, allowing developers to incorporate Runway ML’s AI capabilities into custom workflows and applications.
  • Cloud-Based Workflow: Supports cloud-based operations, enabling easy access and collaboration across different platforms and devices without the need for local installations.
  • Cross-Platform Support: Compatible with both macOS and Windows, providing flexibility for users regardless of their operating system preference.

Pictory:

  • Focus on Content Creators: Primarily designed for New Zealand based content creators and marketers, Pictory integrates well with social media platforms, making it easy to publish directly to sites like YouTube, LinkedIn, and Facebook.
  • Limited External Integrations: While Pictory does integrate with some essential tools, its compatibility is more limited compared to Runway ML, focusing primarily on content distribution rather than advanced editing software.
  • Simplified API Access: Provides API integration, but with a focus on automation and scaling video creation processes, rather than deep customization.
  • Web-Based Platform: Fully web-based, Pictory works across different devices and operating systems without the need for downloads or installations, though it may lack the deeper integration capabilities of desktop-based tools.

Runway ML vs Pictory: Pricing Plan Comparison in New Zealand

Here’s a table comparing the pricing plans of Runway ML and Pictory:

Pricing Plan Runway ML Pictory
Free Plan $0/month N/A
Starter Plan N/A $29/month
Pro Plan $15/month $59/month
Unlimited Plan $95/month N/A
Teams Plan N/A $149/month
Enterprise Plan Custom Pricing N/A

Runway ML Use Cases in New Zealand:

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  • Graphic Design: Enhance creative projects with AI-powered image editing and effects.
  • Video Production: Streamline complex video editing tasks for professional-quality results.
  • Custom Model Training: Develop and deploy custom AI models for specific creative needs.
  • Marketing and Advertising: Create visually striking content tailored to campaign objectives.

Here are some of the other ways to use RunwayML:

  • Workflow Automation: Runway ML automates various aspects of the video production process, improving efficiency and saving time.
  • Advertising Generator: Utilizes AI to create compelling and targeted advertisements, helping marketers reach their audience more effectively.
  • Mobile Content Creation: Offers mobile-friendly tools for generating content, enabling creators to produce high-quality videos directly from their devices.
  • Tools for Students: Provides accessible AI-powered tools for students, helping them in creating educational videos, presentations, and projects efficiently.

Pictory Use Cases in New Zealand:

Pictory-AI-target-users-marketers-educators-content-creators-in-

  • Content Repurposing: Convert blog posts and articles into engaging videos.
  • Social Media Management: Quickly produce videos optimized for sharing across platforms.
  • Subtitles and Captions: Automatically generate and sync captions for video content.
  • Sales and Marketing Videos: Create branded video snippets from long-form content to drive engagement.

Here are some of the other ways you can use this tool:

  • Intro/Outro Creation: Pictory AI helps in creating professional intros and outros, ideal for engaging video content.
  • Face Detection: Automatically identify and track faces in videos, enhancing personalized content.
  • Content Discovery: Analyzes footage and suggests relevant content or edits to streamline video production.
  • Animation: Adds dynamic elements like animated text or logos to videos.
  • Data Visualization: Transforms complex data into visually appealing graphics for better audience understanding.
  • Creators & Designers: Streamlines the video creation process with editing, styling, and effects

Final Verdict: Which AI Video Generator is Best RunwayML or Pictory?

In my opinion, Runway ML is the better choice between the two AI video generators. It stands out with its advanced AI-powered tools for graphic design and video production, offering more versatility and control over creative projects.

The ability to train custom AI models and integrate with popular design software makes it a powerful tool for professionals who need precision and customization.

While Pictory is user-friendly and excellent for quick content creation, Runway ML’s superior output quality, comprehensive media library, and cloud-based collaboration capabilities give it the edge for those seeking a more robust video editing platform.


Check More Comparisons For AI Video Tools for New Zealand Users

Here are some of the other options if you are still confused about Runway ML vs Pictory:

  • Pictory vs Colossyan: Discover how Pictory stacks up against Colossyan in terms of video creation capabilities and AI-driven features in our detailed comparison.
  • Synthesia vs Pictory: Explore the differences between Synthesia and Pictory, focusing on their unique strengths in AI video generation and content creation.
  • Synthesia vs DeepBrain AI: Comparison of Synthesia vs DeepBrain AI to find the best video creation tool for your needs in New Zealand.
  • Synthesia vs InVideo: Comparing Synthesia vs InVideo to find the best video creation platform in New Zealand.


FAQs

Here are some of the most commonly asked questions by New Zealand editors when deciding between Runway ML vs Pictory:

RunwayML offers a free plan with limited credits, allowing you to explore basic features. For more advanced tools and higher usage, paid plans are available.

RunwayML is highly regarded for its advanced AI-powered tools, making it a strong choice for professionals in graphic design, video production, and custom AI model training.

Yes, RunwayML can be used for commercial projects in New Zealand, offering versatile tools and plans that cater to professional and business needs.

Pictory is not free, but it does offer a free trial that allows you to create up to three video projects, each with a maximum length of 10 minutes.

Pictory is worth considering if you need a user-friendly tool for quickly converting text content into videos, especially for social media and digital marketing purposes.


Wrapping Up

In conclusion, my preferred choice of Runway ML vs Pictory is Runway ML for users in New Zealand. I have discussed how Runway ML excels with its advanced AI tools, custom model training, and superior output quality, making it the ideal choice for professionals looking for robust video editing capabilities. While Pictory is great for quick and easy content creation, Runway ML offers more versatility and control.

If you’re still undecided or want to explore other options, I invite you to check out more AI comparisons to find the perfect tool for your needs.

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Dave Andre

Editor

Digital marketing enthusiast by day, nature wanderer by dusk. Dave Andre blends two decades of AI and SaaS expertise into impactful strategies for SMEs. His weekends? Lost in books on tech trends and rejuvenating on scenic trails.

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